Andrew Murawa is the RTC correspondent for the Pac-10 and Mountain West Conferences and an occasional contributor.

To read the entire In Their Words series, click here.

Part Eight: MARKETING

Over the summer, we’ve spent time hearing about some of the next big-name recruits on their way to college basketball: Jared Sullinger and Harrison Barnes, Anthony Davis and Michael Gilchrist. We’ve heard the big-time schools announce their high profile games on their upcoming schedules: Kentucky going to the Maui Invitational and visiting North Carolina, Michigan State hosting Texas and going to Duke. But for the vast majority of Division I programs, they’ve been flying under the radar. There are at present 73 teams that participate in basketball in the six BCS conferences, but there are 347 total programs in Division I. Of those other 274 programs, there are certainly quite a few big-name programs: last year’s national runner-up Butler comes to mind immediately, as does Gonzaga, Memphis and a handful of other schools in conferences like the Atlantic 10 and the Mountain West. But, we were also interested in how the other half (or really, how the other three-quarters) lives, so we spent some time talking to coaches, athletic directors and other people around the country affiliated with some of those other schools — those non-BCS schools, those “mid-majors” — and we asked them about how they recruit, how they create a schedule, how they market their programs, and quite a few other things. Over the next eight weeks, we’ll let them tell you their story, in their own words.

To begin, let me introduce and thank this week’s cast of characters:

• Andrew Roberts, Assistant Athletic Director for Sports Information, Arkansas-Pine Bluff – Roberts runs a tight ship at UAPB as the sole full-time member of the Sports Information Department.
• Eric Brown, Assistant Athletic Communications Directory, Liberty – Brown is a graduate of Liberty University and former sports editor at the student newspaper, the Liberty Champion.
• Chris Lang, Writer, Lynchburg News & Advance: Lang has been the beat writer for Liberty University since 2005 after having spent eight years as the Sports Editor at the Arizona Daily Sun in Flagstaff, Arizona.
• Jessica Dickson, Assistant Athletic Director for External Relations, UMKC – Dickson has been in her current position, where she oversees marketing and promotions for UMKC, for just over three years.
• Larry Williams, Athletic Director, Portland: Williams has been the AD at Portland for six years now following a five year stint as the head of licensing and product marketing at his alma mater Notre Dame. Williams was a two-time All-American offensive lineman with the Irish before starting 44 games in the NFL.
• Kevin Keys, Associate Athletic Director for External Operations, Liberty – Keys is a ’77 Liberty graduate who enters his sixth year back on campus in charge of Liberty’s licensing, promotions and marketing.
• Chris Caputo, Assistant Coach, George Mason – Caputo is entering his sixth season as an assistant coach for the Patriots after spending the previous three seasons as an administrative assistant and video coordinator under head coach Jim Larranaga.
• Eric Reveno, Head Coach, Portland – Reveno heads into his fifth season at Portland having turned around a program from a team that was 18-45 in his first two seasons to a team on the rise with a 40-24 record over the last two seasons. Reveno spent his previous nine seasons as an assistant at Stanford, his alma mater where he was a Pac-10 Conference All-Academic Team selection as a senior.

So far, in regards to marketing, we’ve touched on the differences in the size of athletic budgets and the size of the media markets between some rather disparate programs classified as mid-majors. But regardless of the size of the program or the size of the market, a big key for mid-major programs is to get consistent media coverage. Coverage from their local media not only can keep the program in the minds of their fans and keep them up to date, but it can also introduce the team to new fans. Not surprisingly, schools in smaller markets generally have an easier time of getting local media coverage.

Media Coverage, Especially at the Local Level, is Important

Andrew Roberts, Assistant Athletic Director for Sports Information, Arkansas-Pine Bluff : Arkansas Pine Bluff is in a unique situation, because we have a local newspaper, the Pine Bluff Commercial, that does an outstanding job of covering the UAPB athletic department top-to-bottom, all sports, they all receive excellent coverage in our local paper. And then, there is a paper in Little Rock, the Arkansas Democrat Gazette and they cover football and men’s basketball extensively throughout the year. They’ll assign us a beat writer and he’ll cover us. The coverage was great.

Eric Brown, Assistant Athletic Communications Directory, Liberty: Our main media affiliates would be our local TV station here in Lynchburg, WSET. They do a good job of covering us since they’re right here in our area, and then our local newspaper Lynchburg News & Advance, they’re real good also. They’ve got a beat writer that covers us all the time.

Chris Lang, Writer, Lynchburg News & Advance: With basketball, we’re trying to cover all the Big South road games this year, where in the past we had covered mostly just home games. We don’t do a ton with the out-of-conference road games, because honestly Liberty is very unlikely to win many of those. I mean, if they go out to Florida, what’s the point of us traveling down there to watch them lose by 35 points or something. We do try to treat it like it’s a big time program, it’s the one program that’s right in our city and our backyard. We cover Virginia, Virginia Tech as well, but they are both an hour, an hour and a half away. Liberty is a growing program, it’s grown a lot in the five years I’ve been here for sure, it’s grown big-time, so we try to treat it as such.

Brown: Outside of that, there’s not a whole lot that will cover us regularly. The thing is, Charlottesville’s not too far away, but they’re gonna be focused on UVA. Roanoke is close, but they’ll be focused on Virginia Tech. So we’re kind of always competing with them, or in their shadow a little bit, because we may not get looked at as much in those areas because the focus is on Virginia and Virginia Tech. We’ll have a few other outlets cover us from time-to-time based on what we’re doing, but mostly it is the TV station and the newspaper.

In larger markets, getting consistent media coverage can be much harder, but it does happen.

Jessica Dickson, Assistant Athletic Director for External Relations, UMKC: Surprisingly enough, we are extremely lucky with the media coverage we have. Blair Kerkhoff (Kansas City Star) is who covers us the most and he really does seem to see the importance and the value of promoting UMKC, because we are the only Division I basketball program in Kansas City. He does a great job covering us. Now, where maybe Kansas or Kansas State or Missouri, the three Big 12 schools closest to us, don’t need to pitch stories to the local newspaper or to the radio stations or TV stations, that’s the difference with us, we do need to give Blair a call and say “hey we’ve got this student-athlete with this great story, can we get you in touch with the coach to talk about it”. And we work around his schedule and absolutely understand that where we thought something would run this week, it might get bumped because of something else and run the following week. But beyond the print, our media partner as far as broadcasting is Sports Radio 810, a fabulous all-sports radio station here in Kansas City. They cover us wonderfully, not only is that the home of our men’s basketball games, but our color commentator is Steven St. John, who hosts the morning show for the station and he’s a UMKC grad and covers us really well. They include us in their SportsCenter update, when they’re talking about what’s going on in the city. If we’ve got a game coming up that night, they’ll make sure to plug us. Anytime that we’ve got a game coming up where we want to get one of our coaches on the air, they’re more than happy to get them on for an interview. And then we’re extremely lucky in Kansas City to have a 24-hour local sports TV station called Metro Sports, they’re owned by Time-Warner cable and that’s been our television home since we went Division I and they’ll televise 15-17 of our men’s and women’s basketball games, and we get our coaches out to the studio on a weekly basis to do shows from their studio. So, we, for a mid-major school, get fabulous media coverage, especially when compared with some other schools.

While local media coverage is very important, getting on national television on a semi-regular basis is a goal as well for many of these programs, not only as a way to get the university’s name and brand out there, but as a way to build awareness for potential recruits.

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Zach Hayes is an RTC editor, contributor and bracketologist.

Bids per conference (auto bid listed first):

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It’s October.  The leaves are starting to turn colors.  Halloween candy is already in the stores.  There have been a few nights where you may have even turned on the heat.  Midnight Madness is imminent and RTC is full bore into the 2010-11 Season Preview materials.  For the second October in a row, we’re bringing you our RTC Impact Players series.  The braintrust has gone back and forth on this and we’ve finally settled on a group of sixty players throughout ten geographic regions of the country (five starters plus a sixth man) to represent the who and where of players you should be watching this season.  Seriously, if you haven’t seen every one of these players ball at least once by the end of February, then you need to figure out a way to get a better television package.  As always in a subjective analysis such as this, some of our decisions were difficult; many others were quite easy.  What we can say without reservation is that there is great talent in every corner of this nation of ours, and we’ll do our best to excavate it over the next five weeks in this series that will publish on Mondays and Thursdays.  Each time, we’ll also provide a list of some of the near-misses as well as the players we considered in each region, but as always, we welcome you guys, our faithful and very knowledgeable readers, to critique us in the comments.

You can find all previous RTC 2010-11 Impact Players posts here.

South Atlantic Region (VA, NC, SC)

• Kyrie Irving – Fr, G – Duke. To get an idea how highly touted Kyrie Irving is, consider this: coming off a season where Duke won the national title and only lost one key playmaker on offense, most people believe that the Blue Devils will run their offense through the talented freshman from New Jersey who many recruiting experts rank among the best to ever come from the state that has produced so many great college players, including Duke legends Bobby Hurley and Jason Williams. His development during his sophomore year of high school when ESPN analysts stated that he “would be a top 300 player nationally in the 2010 class” and then said a few months later “could be an impact player in the Atlantic 10 or a high-major role player” to his senior year when he was a top five recruit (#1 according to some services) and those same recruiting analysts were stating “it will be shocking if he isn’t an all-conference performer and possible all-american his freshman season” portends the potential for his development into a truly special player. Irving is one of the rare players who arrives on campus with the ability to both score and distribute the ball to his teammates. After all the talk about how Coach K had lost his edge in recruiting, Irving might be his most dynamic recruit since Williams arrived in Durham back in 1999. Despite only being on campus for a few months, his Blue Devil teammates have probably already begun to appreciate his high basketball IQ, competitiveness, and all-around ability.  Even though many will question his inclusion on our Impact Player team over his more proven teammate Nolan Smith, Irving has demonstrated a skill set in high school that goes beyond what Smith has demonstrated even with three additional years of experience under the watchful eye of Coach K. If Irving is able to make a smooth transition from the high school game to the college game (and having Singler, Smith, Seth Curry, and the Plumlees around should help), his game could make the Blue Devils heavy favorites to repeat when March arrives. With Irving’s game we don’t think it will be question of if but rather when he feels truly comfortable at the college level, so all the Duke haters should be preparing for a long season ahead.

Kyrie Irving Could be the Best Duke Guard Since J-Will

• Malcolm Delaney – Sr, G – Virginia Tech. If you’re a Hokies fan and a Twitter fiend, back on May 8th you were probably just a little surprised but very happy that Malcolm Delaney tweeted that he was going to put off NBA riches for a year and return to school for his senior season. Nobody, however, could have been happier than Virginia Tech head coach Seth Greenberg. We shudder to think at the number of blood pressure medications that man must be taking these days, having seemingly been the victim of more last-second heartbreakers and burst NCAA Tournament bubbles (are we allowed to refer to “the bubble” in October?) than any one man should ever be expected to endure, but the return of Delaney to Blacksburg should have lowered Greenberg’s systolic by about 20 points. It probably went back up over the summer, though, after Greenberg lost two of his forwards for the season — specifically presumptive sixth man J.T. Thompson to a left ACL tear and Allan Chaney to viral myocarditis (a condition slightly less than 0.6% of all people in America have) — and has another one in Cadarian Raines recovering from surgery in March to repair a re-fractured left foot. The importance of Delaney, then, and the impact he’ll have in this geographical region become obvious. VT will have to go small, and that means more touches for Malcolm, who we’re guessing will have no problem taking on more responsibility in terms of both scoring and rebounding, and we’re saying this about the top scorer in the ACC last season (20.2 PPG). He played an average of 35.8 MPG last year (4th ACC, 58th nationally) and we wonder if he’ll even sit at all this season. Most importantly, if the Hokies are going to attempt to return to only their second NCAA Tournament in the last 15 years (and what would be Delaney’s first), Greenberg will be counting on emotional and vocal leadership on the floor and in the locker room from Delaney, his RTC South Atlantic Impact Player and ACC Player of the Year candidate.

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Mark Bryant of Big South SHOUT is the RTC correspondent for the Big South Conference.

1. Coastal Carolina (14-4)
2. Winthrop (13-5)
3. UNC Asheville (11-7)
4. Presbyterian College (10-8)
5. High Point (9-9)
6. Liberty (9-9)
7. Charleston Southern (8-10)
8. VMI (6-12)
9. Radford (6-12)
10. Gardner-Webb (4-14)

All-Conference Team

• Nick Barbour (G) – High Point
• Austin Kenon (G) – VMI
• Jamarco Warren (G) – Charleston Southern
• Al’Lonzo Coleman (F) – Presbyterian College
• Chad Gray (F) – Coastal Carolina

Sixth Man

• Keith Gabriel (G) – VMI

Impact Newcomer

• Mike Holmes (F) – Coastal Carolina – Holmes comes to CCU after being dismissed from South Carolina last winter and won’t be eligible to play until a big tilt against LSU on December 13. The senior averaged 10.8 PPG and 7.4 RPG in his last full season in a power conference (2008-09), so he’s very capable of being a force in the Big South as long as he keeps his act together. Until he proves that, however, he’s something of a wildcard.

What You Need to Know

• Most folks would probably still identify Winthrop as the team of note from the Big South, with that school still having provided the conference’s only NCAA Tournament first round victory (over Notre Dame in 2007). Although they represented the Big South last year, the Eagles did not do so unchallenged.  Coastal Carolina, bitter rival of Winthrop, asserted itself last year and won the regular season title before falling to the Eagles in the Conference Tournament.  Expect the two familiar foes to be dueling again throughout the upcoming year.  As for players to watch, with the departure of some hallmark big men from the league, outside shooting and guard play will likely generate the most excitement, thanks to contributors like Nick Barbour of High Point, Jamarco Warren of Charleston Southern,  Austin Kenon of VMI and J.P. Primm of UNC Asheville, among others.

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Mark Bryant, the Coordinator of New Media for the Big South Conference and writer of Big South SHOUT, is an RTC correspondent.

Around The Big South

• Back to the Future for Gardner-Webb – The GWU Runnin’ Bulldogs called on a former assistant to get the program going back in the right direction with the departure of Rick Scruggs after a 15-year tenure in Boiling Springs.  New head man Chris Holtmann was with GWU’s staff from 2003-08, but his more recent time with Ohio University had him on the up-and-coming coach prospect lists — that performance by the Bobcats last year in winning the MAC Tournament and upending Georgetown at the NCAA Tourney opened lots of eyes to Holtmann’s contributions as lead assistant there.
• Association Aspirations – While not impacting the upcoming season directly, two NBA storylines have gotten lots of Big South attention:  Art Parakhouski and Reggie Williams.  Parakhouski, a two-time Big South Player of the Year, was considered by many as a draftable prospect for the NBA, but did not get selected, missing what many thought was the Big South’s best chance to date of having someone taken in the modern two-round format for the first time.  The big man from Radford landed on the Celtics’ Summer League team, trying to work his way into a spot.  Meanwhile, that’s just what former Big South and VMI star Reggie Williams did.  Once college basketball’s leading scorer, he started doing the same thing in the NBA’s D-League, which will get you noticed.  He signed a ten-day deal with the Golden State Warriors, and then another, earning his way onto the team roster with lots of praise from teammates and coaches.

Kierre Greenwood is back to lead CCU to the top. (Ted Richardson/Raleigh News & Observer/MCT)

Power Rankings

1. Coastal Carolina – no one’s expecting the Chanticleers to crow through the season at last year’s astonishing pace (28-7 ,15-3, regular season champion), but here’s some consideration for them repeating a run at the title nonetheless.  CCU loses team leader and All-Conference forward Joseph Harris, but we suspect Chad Gray (also All-Conference First Team) will step into that role and get sufficient help from last season’s Freshman of the Year Kierre Greenwood.  Big South Coach of the Year Cliff Ellis seemed to finally get the pieces put together last year, and their tournament final loss may provide adequate motivation to reach the next rung on the ladder this time around.
2. Winthrop – okay, so the Eagles lose a cornerstone in Defensive Player of the Year Mantoris Robinson from last year’s Big South Championship squad, but coach Randy Peele said it best when WU managed that upset title run: this team is built for tournament play.  In other words, there will be some ugly play along the way (as seen when the shooting ices over, like in the NCAA opening round game), but this team will stay in games and stay in the race and stay a thorn in the side of everyone else.  Just ask the Coastal fans who watched the Eagles celebrate on the CCU court this spring… can’t count Winthrop out, so let’s credit them with contender status here.
3. High Point – If coach Scott Cherry can keep his team on its improvement pace, he’ll do even better than this spot, but let’s consider the Panthers as a notch better than last year’s 15-15, 10-8 squad.  That mark was an increase of six wins (conference and overall) over the previous season.  Granted, HPU has to bid farewell to big man and shot-blocker Cruz Daniels, along with the talented Eugene Harris, but they still have the offensive production of standouts Nick Barbour (All-Conference) and Tehran Cox.  For his senior year, Cox will also get the emotional boost of seeing his team play preseason games in his native Bahamas.  As for Barbour, beware when this shooter is on the mark – he can hit from anywhere. Read the rest of this entry »

Folks, it’s March and we’re now approximately eight days until Selection Sunday sets the sports world on fire.  By our count, there are about twenty teams fighting for half as many at-large spots, and this weekend’s games will have increased importance in the all-too-important ‘sniff test.’  The NCAA Selection Committee is made of humans just like the rest of us, and if they see a couple of teams look great on tv this weekend, it could be the little extra push needed to earn a Dance card next Sunday.  But it’s not just about those so-called bubble teams; it’s also about positioning.  Which team will step up in the last week to grab the likely one remaining #1 seed, along with Syracuse, Kansas and Kentucky?  Who will be able to secure a top four regional seed in order to play closer to home?  There are so many questions unanswered still remaining.  Today is the last Saturday of the regular season, and as always, we’ll be with you on Boom Goes the Dynamite throughout the day.  Below are the key games we plan on keeping an eye on — of special note is that three more automatic bids will be delivered today, in the Big South, Atlantic Sun and Ohio Valley Conferences.

• Noon – West Virginia @ Villanova on CBS – RTC Live
• Noon – Texas A&M @ Oklahoma on ESPN
• Noon – Cincinnati @ Georgetown on ESPN360
• 1 pm – Tulsa @ Memphis on CBS College Sports
• 1:30 pm – Maryland @ Virginia on ESPN360
• 2 pm – Kansas @ Missouri on CBS
• 2 pm – Syracuse @ Louisville on ESPN
• 2 pm – Notre Dame @ Marquette on ESPN360
• 2 pm – UConn @ USF on The Big East Network
• 2 pm – Notre Dame @ Marquette on The Big East Network
• 2 pm – South Carolina @ Vanderbilt on ESPN2
• 4 pm- UCLA @ Arizona State on CBS
• 4 pm – Texas @ Baylor on ESPN
• 4 pm – Big South Championship: Winthrop vs. Coastal Carolina on ESPN2
• 4 pm – Virginia Tech @ Georgia Tech on ESPN360
• 6 pm – Tennessee @ Mississippi State on ESPN
• 6 pm – Atlantic Sun Championship: ETSU @ Mercer on ESPN2
• 8 pm – OVC Championship: Murray State vs. Morehead State on ESPN2
• 9 pm – UNC @ Duke on ESPN
• 9 pm – New Mexico State @ Utah State on ESPN360

We will be back at 11 AM for our continuing coverage so check back then and feel free to comment or ask questions in the comment section.

11:00: Nice showing by the Duke student for GameDay. Not going to be Kentucky because of the smaller student body and smaller arena.

11:10: Ugh. Speedo guy segment coming on GameDay. I will be switching the channel for a few minutes when that segment is going to start. Way to show segments that your audience will be interested in. Would they do a “Bikini girl” segment or would that not be PC?

11:20: Coach K does not approve of “Speedo guy”. I think we have finally found something that UNC fans will agree with him on. Seriously ESPN. Why are you featuring this idiot?

11:25: Be back in 5 minutes. Tell me when it is over.

11:30: Back again. Knight does not look amused, which amuses me.

11:40: Hey Lunardi. We had Zach Hayes on this over a month ago. This is why you don’t want a 96-team tournament. Also DeCourcy was right on expansion.

11:45: So Sherron Collins was a great athlete in high school, plays video games, and like macaroni. I’m glad we found that out. Why can’t GameDay do legit segments like the one on the Syracuse zone they did earlier this year?

Noon: Hubert picks UNC. Big surprise. Knight and Bilas are calling for a Duke beat down. I’d go with something in between the two.

12:05: Three interesting games on right now none of which is the FSU-Miami game that ESPN2 decided to show over Cincinnati-Georgetown. The best of the three games is clearly the West Virginia-Villanova game, which we are doing a RTC Live for so be sure to check that out.

12:15: Interesting news: Both Luke Harangody and Austin Freeman will play today according to Seth Davis and Jeff Goodman respectively.

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Mark Bryant, Coordinator of New Media for the Big South Conference and writer of Big South SHOUT, is an RTC correspondent.

Standings

1. Coastal Carolina           15-3 / 26-5
2. Radford                        13-5 / 18-11
3. Winthrop                      12-6 / 16-13
4. UNC Asheville             11-7 / 14-15
5. High Point                    10-8 / 15-14
6. Liberty                         10-8 / 15-15
7. Charleston Southern       7-11/ 13-16
8. VMI                               5-13/ 10-18
9. Gardner-Webb               5-13/ 8-21
10. Presbyterian College       2-16/ 5-26

Top Storylines

Tournament Time.  The Big South races resolved themselves, the seeds have been set, and it’s time for the second season.  At the top, Coastal Carolina held its lead and held off all comers to win the regular season title with a remarkable 15-3 and 26-5 record.  Preseason favorite Radford defeated Winthrop in the season’s last game to settle the issue of seeds number two and three, while Asheville narrowly edged out High Point and Liberty for the right to be the final home team in the tournament’s first round.  At the other end of the line, VMI had the tiebreaker edge over GWU for the eighth and final tourney position.

Award Winners.  The Player of the Year and Defensive Player of the Year awards in the Big South were each well-deserved repeats of the previous season: Art Parakhouski of Radford and Mantoris Robinson of Winthrop, respectively.  Coach of the Year went to Cliff Ellis of Coastal, naturally, for his remarkable season with the Chanticleers.  Jeremy Sexton of CSU took the Freshman of the Year honor, while Phillip Martin of Radford earned the Scholar-Athlete of the Year award.

Big South All-Conference.  The First-Team All-Conference list matched four of the six (due to a tie for fifth) named in the preseason:

• C Art Parakhouski-RU
• F Joseph Harris-CCU
• G Nick Barbour-HPU
• G Jamarco Warren of CSU.

The new name to the squad was Harris’ Coastal teammate, F Chad Gray.  Of that lineup, Parakhouski and Harris are seniors, Gray and Warren are juniors, and Barbour is the lone sophomore.

Looking Ahead

The first-round match-ups look like this:

Read the rest of this entry »

1. According to a well-connected Kentucky columnist, Sunday will be junior Patrick Patterson’s Senior Day.  We know that John Wall and DeMarcus Cousins will not be in a UK uniform next year either, so why not end the charade and celebrate their final games at Rupp as well?
2. The Mountain West reprimanded New Mexico coach Steve Alford for his embarrassing outburst against BYU guard Jonathan Tavernari on Saturday night after their game.  We mentioned it last night, but Alford’s later admission that he was just trying to congratulate Tavernari on his career rings a little hollow given the heated circumstances of the game, the jawing between Tavernari and Darington Hobson in the final minute, and the subsequent result with Alford caught on tape.  Next time just tell us the truth, Coach.
3. We really don’t understand nor can we agree with the decision by Binghamton brass to punish itself by removing its team from the America East Tournament a mere three days prior to the opening round.  It was bad enough when USC officials threw their promising team under the bus midway through the 09-10 season, but the players who remained at Binghamton along with interim coach Mark Macon made the best of a horrible situation this year and actually far exceeded expectations.  The Bearcats finished 8-8 in the conference and were scheduled to be the #5 seed in the tournament.  In a year without a truly dominant Am East team, imagine the story if Binghamton had been able to claw its way to the NCAA Tournament again this year!  It doesn’t make a whit of sense to us to punish the remaining players for prior transgressions, but the school has consistently made poor decisions in this arena for some time now, so it shouldn’t surprise us.
4. Some awards:  In the WCC, Gonzaga’s Mark Few and Matt Bouldin are the 2009-10 COY and POY, respectively, while in the Big South, Coastal Carolina’s Cliff Ellis and Radford’s Artsiom Parakhouski were likewise.
5. Seth Davis is back this week with one the absolute best features around this time of year… analysis from coaches off the record about the top teams in each conference.  This week his Deep Throats discuss the Big 12, Pac-10, Mountain West and Atlantic 10.  It’s good to know that we were right about Texas all along (“guys not knowing their roles and not knowing their identity offensively”).

Mark Bryant, Coordinator of New Media for the Big South Conference and writer of Big South SHOUT, is an RTC correspondent.

Standings

1. Coastal Carolina           11-3 / 21-5
2. Radford                        10-4 / 14-10
3. Winthrop                        9-4 / 13-10
4. UNC Asheville               8-6 / 11-14
5. High Point                      7-6 / 12-12
6. Liberty                           7-6 / 12-13
7. Charleston Southern       6-8 / 11-13
8. VMI                               4-10/ 9-15
9. Gardner-Webb               4-10/ 7-17
10. Presbyterian College       2-11/ 4-21

Top Storylines

Coastal Holds Serve, Radford Keeps Pace. No, the Chanticleers couldn’t make it through unscathed, but they’re still rolling strong in the lead at 11-3 in the Big South.  As of February 12^th, Coastal had not yet lost consecutive games this season—but will that still hold by Valentine’s Day?  CCU’s earlier 12-game winning streak ended at Radford’s hands January 14^th, and those teams meet again February 13^th—with Coastal Carolina coming off of a loss at High Point, trying to avoid back-to-back defeats.  And the Highlanders seek the opportunity to wrest first place away, as RU would hold the tiebreaker with a win and a sweep over the Chants.

Eagles Soar.  Can we say no one really saw this one coming?  Naturally you can never write off a program of Winthrop’s strength and tradition, but this was a team see-sawing between winning and losing runs in the early part of the season—and now we see WU with five straight wins and eight of the last nine to fly up the standings into third.  If Winthrop can hang on, it means postseason basketball would return to Rock Hill after an uncharacteristic absence in 2009…but the schedule won’t make it easy: WU will finish the season with three games in five days against Asheville, High Point, and Radford, the last two on the road.

The Three Races? Naturally there’s a battle for first place, one likely to remain between Coastal Carolina and Radford, as it has for most of the season…and there’s the important fight to be in the top four, because that means hosting in the first round, and there are four teams in a tight tangle for fourth right now…but we have one more standings stand-off: the difference between eighth and ninth.  The Big South Championship takes eight teams—VMI and Gardner-Webb are tied for eighth (at 4-10), trying just to get in…and Thursday night, VMI defeated GWU to force that tie.  The Keydets would rather not fall from second last year to non-qualifier this year.

Looking Ahead

With only four to five Big South games remaining for every team, and with no seeds locked down yet, each game becomes that much more significant to how the whole season will be viewed for these teams.  Late season matchups pitting foes in close races will shape the Championship field, such as Coastal @ Radford, CSU @ Liberty, Winthrop @ HPU, and UNCA @ Winthrop.

Looking Behind

Rises and falls, rises and falls…while Coastal Carolina and Radford have been the steady pace-setters, others have had surges at the leaders and cooled down—first High Point, then Charleston Southern, and more recently UNC Asheville.  Currently Winthrop is still on the upswing, so we’ll see if the Eagles can hold on to the higher spot—third at the moment.  Those up-and-down teams cited: HPU, CSU, & UNCA, are three of the four squads fighting for the fourth spot (along with Liberty, who has maintained its slow-and-steady pace hovering around the cut line throughout).

Team Capsules

• Charleston Southern – The Bucs need to right the ship: January started with five wins in six games, but CSU has balanced that by losing five of six since then.  On any given day, the team expects to rely on scoring from Jamarco Warren and rebounding from Kelvin Martin, but it’s the contribution from freshman guard Jeremy Sexton that has been a pleasant surprise.
• Coastal Carolina – Joseph Harris remains among the league leaders in scoring, rebounding, and shooting percentage to be the fuel for Coastal’s run, but he’s not alone out there.  In fact, the Mario Edwards-to-Chris Evans alley-oop combination against GWU hit the #7 position on the SportsCenter Top Ten one night!  Thanks in part to back-to-back 30+ point wins over GWU and UNCA, CCU leads the Big South in scoring margin with a whopping +15.6.
• Gardner-Webb – the Runnin’ Bulldogs have been the Strugglin’ Bulldogs for most of the season, but the Conference season still had possibilities before their most recent stretch of five losses in six games.  Now GWU is in a fight just to make the Championship field, as noted above.  C.J. Hailey is the only GWU Bulldog in the Big South’s top 25 scorers, averaging 13.0 ppg.
• High Point – the Panthers can bomb away some shots—looking only at Conference play, HPU has the Big South’s best 3-point shooting percentage (.371) and its top 3-point scorer in Eugene Harris (with 3.0/game).  Harris joins teammate Nick Barbour in the top four in scoring for Big South games this season.  And home is sweet for High Point: overall, the Panthers are 9-1 at home and only 3-11 on the road.
• Liberty –  how close are the Flames to dead-even?  One game under .500 overall, one game over in the Big South…in 25 total games, LU has been outscored by merely 15 points and in 13 Conference games, outscored by just 6…and no streaks in Big South play, win or lose, longer than two games.  Given all that, Liberty has been up and down, but the average is pretty much a flat line.
• Presbyterian College – It’s certainly a dubious honor to lead the nation in minutes played by freshmen (3410 of a possible 5075 minutes), but that’s the situation at PC this season.  In Big South games, the highest minutes/game average belongs to Khalid Mutakabbir of the Blue Hose—and yes, he’s a freshman (with 35.5 min./game).
• Radford – “Big Art” Parakhouski remains the focal point for RU (and for NBA scouts): he is the Big South leader in scoring (21.7), rebounding (13.4 – including leads in both offensive (5.38) and defensive (8.00) boards), and also shooting percentage (.589).  Meanwhile, teammate Amir Johnson leads the conference in assists (5.73/game).
• UNC Asheville – it’s all about teamwork in Asheville: the Bulldogs have no one among the top 19 scorers in the Big South this season, but they have four of the top 25—J.P. Primm, John Williams, Matt Dickey, and Chris Stephenson, all averaging between 10-12 points per game. The Bulldogs lead the Big South in blocks, with 5.8 blocked shots per game.
• VMI – the song remains the same this year for the Keydets: VMI leads the Big South in scoring offense with 89.7 ppg, but comes in dead last in scoring defense, with 96.8 ppg.  More good news/bad news: tops in the Conference in steals (11.00/game), but last in rebounding margin (-12.3).  Those disparities have resulted in games played at a dizzying pace, but not in favor of the Keydets.
• Winthrop –  in its current five-game winning streak, Winthrop has held each opponent under 40% shooting.   WU has won eight of the last nine—holding three opponents under 50 points during that span.  Another win will extend the Eagles’ Big South record for most 10-win Conference seasons—to ten.

Mark Bryant, Coordinator of New Media for the Big South Conference and writer of Big South SHOUT, is an RTC correspondent.

Updated Standings:

1. Coastal Carolina        7-1  ( 17-3)
2. Radford                            6-2    (10-7)
3. High Point                      5-3   (10-8)
4. Charleston Southern  5-3 (10-8)
5. Liberty                             4-4    (9-11)
6. Winthrop                        4-4    (8-10)
7. UNC Asheville             4-4     (7-12)
8. Gardner-Webb            3-5    (6-12)
9. VMI                                     1-7    (5-12)
10. Presbyterian College  1-7     (3-17)

Top Storylines:

Buccaneers Boarding. Can’t say we didn’t warn you–Charleston Southern is in the mix.  If you read the last check on the Big South in this space, we told you the schedule was set up very well for the Bucs to make a mini-run into the top group.  CSU closed the deal with home victories over High Point and Radford to reach 5-3 in conference play and set up a big-time match-up (again in Charleston) with leader Coastal Carolina on Saturday to possibly narrow the gap even further.

“Bieden” Down the Competition. Congrats to UNC Asheville’s Eddie Biedenbach, who now holds the all-time record for most regular season Big South wins (110, passing former Radford Coach Ron Bradley’s mark of 109).  With 187 wins overall at Asheville, Biedenbach is also within reach of becoming the Big South’s all-time winningest coach, a distinction currently held by former Winthrop Coach Gregg Marshall (194 wins).

A Look Back:

The race for the lead both expanded (in number of teams) and contracted (in game separation) over the last couple of weeks.  Coastal Carolina still holds the top spot, despite a home loss to Radford that ended the Chanticleers’ big win streak at 12.  The Highlanders lurk one game behind, even after falling to CSU, and Radford’s not going anywhere–as evidenced by Thursday’s 22-point sprint past VMI.  But then you have the traffic jam at 5-3 (CSU, HPU) and 4-4 (UNCA, WU, LU).  That’s five teams with a total separation of one game, so this competition remains wide open with regards to contenders and tournament seeds.

A Look Ahead:

We’re at the turn: the midpoint of conference play.  The big game ahead in the short run is certainly the CCU at CSU contest Saturday, but it is far from the only game that will have an impact.  Radford hosts Liberty Saturday evening (televised on MASN), and then the Highlanders hit the road for a while.  Fortunately for RU, the squad has been tough away from home–particularly in Big South games–but they need to prevent the travel from wearing on them.  Handicapping the race now, we certainly feel Coastal Carolina and Radford will remain in a battle for the top, and also believe that High Point and Charleston Southern are legitimate teams in the fight.  Don’t forget that, in the Big South, the top four teams at the end of the regular season all get to host first round games in the conference tournament.  While the top four now could well be the top four then, it’s just as likely there will be more movement.  If you’re looking for a candidate from the 4-4 group to break through, it seems more probable that UNC Asheville will emerge, rather than Winthrop or Liberty.  The Bulldogs did lose four conference games in a row at one point, but look closer: after falling by eight at Radford, they lost by four at High Point, by one to Coastal, and by three in overtime to CSU…close games against the upper teams.  Since then, they’ve had victories at VMI (by 13), at Liberty (4), and against Winthrop (13)–which includes wins over the peer group of hopeful contenders.

Team Breakdowns:

Charleston Southern — Last time in this space we called CSU a “pivot team.”  Well, they’ve made the turn now into a  legit contender.  Give a healthy dose of credit to freshman guard Jeremy Sexton, who has become a difference-maker for the Buccaneers and a player to watch.

Coastal Carolina — Nothing lasts forever, so the Chanticleers found out with the end of a remarkable 12-game winning streak.  Nonetheless, this is a team that is growing more playmakers.  All eyes were on Joseph Harris coming into the year, but he was quickly joined by Chad Gray in another starring role, and now Mario Edwards is also grabbing his share of headlines.  CCU should not be slowed down much by the Radford loss…and by the way, the rematch will be at RU on 2/13.

Gardner-Webb —  A struggling team, but one happy to eke out a come-from-behind home victory in overtime over fellow struggler PC.  GWU likely has more wins coming in the second half of the season, but not enough to change their position much, if at all.

High Point —  The battle royale last week with CCU-RU-HPU-CSU produced splits for Radford and Coastal, a big pair of wins for CSU–and two painful losses for High Point.  The Panthers had to take one step back from the fight for the lead, but can jump right back in with another surge like that with which they began 2010–a run that culminated in a win over Radford.   Like Coastal, HPU has seen most of its success thanks to a trio of playmakers: Nick Barbour, Cruz Daniels, and Eugene Harris.

Liberty — Strong program, seeking identity: please submit answers to Lynchburg, VA.  Not a lot of rhythm to the Flames’ season.  Not unless you like the seasick up-down-up-down pattern on which they’ve been.  Good news comes with bad; for example: Kyle Ohman reaches the 1,000-point career mark, then requires surgery that takes him out of play for a while.  That’s LU this year in  a nutshell.

Presbyterian — The Blue Hose can put up a fight; they’ve gone to overtime in three Big South games (losing two of them), but they can’t seem to break through.  Again, some of their best players are redshirting right now, so next season can’t get here fast enough for the Presbyterian College crowd.

Radford — “Big Art” Parakhouski continues to get the lion’s share of attention–from the media, from opponents, from scouts.  It’s well-deserved, as the inside force is the Big South leader in scoring (23.1), rebounding (12.9), and field goal percentage (.622).  He’s not alone, though, as fellow big-men Lazar Trifunovic and Joey Lynch-Flohr also collect double-doubles for the Highlanders, and Amir Johnson has become RU’s all-time leader in assists.

UNC Asheville —  As cited above, Coach Eddie Biedenbach knows about winning games, and his current edition of Bulldogs seems to be learning more about it all the time.  If they can keep themselves from falling into another slide, they could sneak into the top four seeds.

VMI — It’s been another verse of the same song lately for the Keydets–they can dictate the style and speed of play to a degree, but they can’t seem to come away with the win.  It’s nothing like the sensational start to last year, when VMI looked like it was ready to make national noise for a while…no, this year’s crew is still seeking its second Big South victory.

Winthrop —  Three straight Big South wins in early January helped the Eagles regain their footing, but this WU team still hasn’t established itself as a threat to the upper teams this year.  Team leader Mantoris Robinson may need to channel his best memories of Winthrop teams gone by to lift this group out of the middle of the pack.