Andrew Murawa is the RTC correspondent for the Pac-10 and Mountain West Conferences and an occasional contributor.

To read the entire In Their Words series, click here.

Part Six: MARKETING

Over the summer, we’ve spent time hearing about some of the next big-name recruits on their way to college basketball: Jared Sullinger and Harrison Barnes, Anthony Davis and Michael Gilchrist. We’ve heard the big-time schools announce their high profile games on their upcoming schedules: Kentucky going to the Maui Invitational and visiting North Carolina, Michigan State hosting Texas and going to Duke. But for the vast majority of Division I programs, they’ve been flying under the radar. There are at present 73 teams that participate in basketball in the six BCS conferences, but there are 347 total programs in Division I. Of those other 274 programs, there are certainly quite a few big-name programs: last year’s national runner-up Butler comes to mind immediately, as does Gonzaga, Memphis and a handful of other schools in conferences like the Atlantic 10 and the Mountain West. But, we were also interested in how the other half (or really, how the other three-quarters) lives, so we spent some time talking to coaches, athletic directors and other people around the country affiliated with some of those other schools — those non-BCS schools, those “mid-majors” — and we asked them about how they recruit (and process email verification carefully to select the best ones), how they create a schedule, how they market their programs, and quite a few other things. Over the next eight weeks, we’ll let them tell you their story, in their own words.

To begin, let me introduce and thank this week’s cast of characters:

• Andrew Roberts, Assistant Athletic Director for Sports Information, Arkansas-Pine Bluff – Roberts runs a tight ship at UAPB as the sole full-time member of the Sports Information Department.
• Jessica Dickson, Assistant Athletic Director for External Relations, UMKC – Dickson has been in her current position, where she oversees marketing and promotions for UMKC, for just over three years.
• Eric Brown, Assistant Athletic Communications Directory, Liberty – Brown is a graduate of Liberty University and former sports editor at the student newspaper, the Liberty Champion.
• Kevin Keys, Associate Athletic Director for External Operations, Liberty – Keys is a ’77 Liberty graduate who enters his sixth year back on campus in charge of Liberty’s licensing, promotions and marketing.
• Gregg Bach, Assistant Athletics Director for Communications, Akron – Bach was named to his current position this past summer after having spent the previous eight years on the media relations staff in the Akron athletic department. His new job makes him the spokesperson of the athletic department.

Our last topic in this series is marketing: how do mid-major programs get their name and their brand out there, how do they grow their program, how can they compete for fans in both large and small markets, and how does their limited budget affect their choices? To begin with, even though all of the schools we talked with are regarded as mid-majors, there are a wide variety of budgets and a wide variety of staff sizes even among this small sample, ranging from Arkansas-Pine Bluff on the very small end to Liberty on a larger scale. At UAPB, the full-time staff is extremely limited.

Marketing at Mid-Major Programs Requires Creativity

Andrew Roberts, Assistant Athletic Director for Sports Information, Arkansas-Pine Bluff: Full-time? Just me. No interns at the moment. No graduate assistants at the moment. We have some individuals that come and help us out on game days, which is really where I need people’s help, whether running shot clock or running game clock, setting everybody up. But as far as week-to-week, day-to-day operations in the office, it is pretty much just me, handling 16 sports. It becomes something where you really have to pride yourself on good time management, doing stuff in the most efficient manner possible, just because when you’re small-staffed you have to be smart about it, the way you go about doing stuff, because you don’t necessarily have the manpower of a USC or Duke who have that SID office with eight or nine people full-time.

Jessica Dickson, Assistant Athletic Director for External Relations, UMKC: I definitely, in my role as an individual at UMKC, have quite a bit more areas of responsibility than someone in a similar position at Kansas State, Kansas or Missouri. You can look at the staff directories and see that we have quite a few less people, so in our marketing department, which would be my area of external relations and marketing promotions, we have only three full-time staff members to handle fundraising, special events, ticketing, marketing, promotions, game atmosphere, licensing. If you add sports information in, then you add two more full-time staffers and beyond that we have two graduate assistants. Each individual has quite a bit more responsibility and areas of oversight than you would find at one of the bigger schools.

Eric Quinton Brown, Assistant Athletic Communications Directory, Liberty: I would say we’re not the typical FCS staff because we probably have more staff members than a lot of our counterparts do. We’re probably different in that we’re fortunate to be able to add positions in the last couple of years. I don’t know if there is a larger full-time sports information department in our conference than what we have. We have five full-time people. We have a director, an associate director and then three assistant directors and we’ll have a GA [graduate assistant].

And, as the sizes of the sports information or athletics communications departments vary, so too do the responsibilities that fall to the individuals in those departments. While at Liberty roles may be more clearly defined, at smaller schools there may be more of a do-everything culture.

Kevin Keys, Associate Athletic Director for External Operations, Liberty: I oversee all external communications, but I spend a lot of my time in the marketing portion and I spell sponsorship. My two graduate assistant students who work for me are specifically focused in the area of marketing.

Read the rest of this entry »

Shamelessly cribbing from the clever NBA catch phrase, we here at RTC will present you with the 2010-11 edition of Thirty Reasons We Love College Basketball as we ramp up to the start of the season a little over a month from now.  We’ll be bringing you players to watch for this season and moments to remember from last season, courtesy of the series of dump trucks, wires and effluvia known as YouTube.  If you want to have some fun while killing time, we encourage you to re-visit the entire archive of this feature from the 2008-09 and 2009-10 seasons.  Enjoy.

#11 – Where The Next Great Duke Point Guard Happens

Now that most recruits have made their oral commitments we should start to see the news of commitments start to die down at least in terms of the sheer volume, but that doesn’t mean that a big name won’t commit to a school (still a handful of top 25 guys available) or someone won’t decommit/commit to another school.

• Quincy Miller, widely consider the last of the superstars in this class, and Deuce Bello, widely considered the most athletic player in this class, both committed to play at Baylor. If Scott Drew can get his players to stay a few years (and the looming NBA lockout could help), he could have a team that features Perry Jones, Miller, Bello, and Isaiah Austin in a few years, which would be one of the most feared line-ups in the nation.
  

  Miller is the last big chip in this year's class

• While Miller and Bello stole the headlines for biggest coup of the weekend, LeBryan Nash certainly takes the prize for most effective use of a prop (see below) when he committed to play for Oklahoma State.
• Fans of Arizona State are starting to worry about Jahii Carson, who previously committed to play for Oregon State, as he is already starting to waver in his commitment to the Sun Devils even citing a freshman wearing his favorite number.
• Speaking of decommitments. . .Tony Wroten, everybody’s favorite Tweeter, started a minor Internet firestorm when he tweeted asking whether Kentucky commit Kyle Wiltjer had decommited. Wiltjer has not responded, but we haven’t heard any reports to suggest he has not remained committed to the Wildcats.
• Shane Larkin, son of Cincinnati Reds all-star Barry Larkin and a crosstown rival of Austin Rivers, committed to play for Oliver Purnell at DePaul. Read the rest of this entry »

1. Thursday was a big day in the recruiting world, as three top prospects in the Class of 2011 made their commitments public with the result that two Big 12 schools not named Kansas and Texas will also be bringing elite talent onto their campuses.  The #4 player in that class according to Rivals, LeBryan Nash, committed to Oklahoma State, while the #5 player, Quincy Miller, and his teammate and #43 player, Deuce Bello, committed to Baylor.  Nash and Miller are program-changing forwards, while Bello is a ridiculously athletic shooting guard.  As an aside, Scott Drew is absolutely getting it done on the recruiting trail — Miller represents the third top ten player to commit to the Bears in the last two years (Perry Jones arrives this year; seven-footer Isaiah Austin will arrive in 2012), and he’s beating out the likes of grizzled veteran recruiters such as Rick Pitino for these kids.  When you also consider that Baylor had to rekindle an entire program from the ashes of the Dave Bliss debacle merely seven years ago, seeing this kind of talent commit to play ball in Waco is nothing short of extraordinary.
2. The preseason USA Today/Coaches poll came out on Thursday, and as expected, Duke was at the top with 29 of the 31 first-place votes.  Michigan State was second and received the other two first-place votes.  Kansas State, Pittsburgh and Ohio State rounded out the top five.  For a little historical perspective, last year’s Final Four teams were ranked #2 (Michigan State), #8 (Duke), #9 (West Virginia) and #10 (Butler) in the preseason.
3. Could the summer evaluation/recruiting period become a thing of the past?  According to a report released Thursday, the Conference Commissioners Association voted last month to recommend abolition of the summer period.  The NCAA’s Board of Directors will make the final decision on this, but many coaches are already harping on the proposal as a disaster in the making.  In an email sent to coaches from NABC president Tom Izzo, he noted that it will become much more difficult and costly to evaluate prospects individually rather than in the summer camp group setting, and that the cancerous influence of agents, runners and other hangers-on during the summer will only become more powerful without the coaches and NCAA around to lend an air of propriety.
4. Scary news from the DC area that former Georgetown star guard Charles Smith was shot twice in the chest on Thursday and was taken to the hospital in critical condition.  Smith was the Big East POY in 1989 and played on the 1988 bronze-medal US Olympic team, the last US international basketball team comprised solely of collegians.  The suspect who shot Smith is still at large, but we certainly hope that Smith comes through this ok and his assailant is brought to justice.
5. The Atlantic 10 media made their predictions yesterday in NYC, with Temple receiving the burden of expectations to win the conference while Xavier, Richmond and Dayton fell in line behind the Owls.  The preseason all-A10 first team consists of Lavoy Allen (Temple), Kevin Anderson (Richmond), Andrew Nicholson (St. Bonaventure), Damian Saunders (Duquesne) and Chris Wright (Dayton).

Zach Hayes is an RTC editor, contributor and bracketologist.

As the pre-Midnight Madness polls trickled out last Friday, it became glaringly obvious to us that consensus was more the exception than the rule. Aside from Duke at the top, teams like Butler and Kentucky somewhere in the middle and a precipitous decline for Purdue following Robbie Hummel re-tearing his ACL, agreement was about as prevalent as a British parliament session. Examining polls from a handful of websites that compiled a top 25 to prepare for the start of practice — ESPN’s Andy Katz, TSN’s Mike DeCourcy, CBS’ Gary Parrish, Fox’s Jeff Goodman and yours truly here at RTC — we found five teams with a noticeable amount of dissent attached to their name in the preseason. Let’s examine those schools and break down what they need to do to match optimistic projections and how they can avoid sinking to the depths of other predictions.

Team #1: Syracuse (Preseason Rankings: #7, #10, #13, #19, #20)

Overrated at #7 if: the Orange are unable to replace the leadership, chemistry and production provided by fifth year seniors Andy Rautins, Arinze Onuaku and fourth year junior Wes Johnson. At times last season, Syracuse was a well-oiled machine on both ends of the floor. Players embraced their roles offensively and Jim Boeheim had the perfect roster at his disposal to stymie opponents with his patented 2-3 zone. The jury’s still out on whether Kris Joseph will be able to step into Johnson’s shoes and replace that versatility on the wing. Scoop Jardine was that sparkplug off the bench last season — will he be able to channel that effort for 35 minutes per night rather than 21.3 MPG? As many accolades as Fab Melo and Dion Waiters achieved in the high school ranks, depending on freshmen can be risky business. Asking them to drop just three spots in the polls after losing that considerable amount of production seems unreasonable and unrealistic.

When Boeheim Speaks, We Should Listen (TSN/B. Leverone)

Underrated at #20 if: Remember last summer when Boeheim hyped up that transfer from Iowa State named Wes Johnson? He’s been doing the same with Fab Melo, telling SI.com’s Seth Davis that his seven-foot freshman will be “a strong contender for national rookie of the year.” Plus, let’s face it: storied, winning programs like Syracuse prefer to reload than rebuild. Last October, we were wondering how the Orange would replace Jonny Flynn, Eric Devendorf and Paul Harris (in hindsight, that looks foolish, but it was true at the time). Why should we believe any differently this time around? NBA scouts have tabbed Joseph as a future lottery pick, Jardine and Brandon Triche shot well enough in 2009-10 to believe they can pick up Rautins’ slack, and Melo is an immediate upgrade offensively over Onuaku. In a conference that lost personnel across the board, Boeheim has a shot to put together back-to-back Big East title squads.

Team #2: Missouri (Preseason Rankings: #8, #12, #13, #16, #16)

Overrated at #8 if: Missouri’s returning talent isn’t that good in the first place. The Tigers return their top three scorers from a season ago, but it’s not as though Missouri lit the world on fire in 2009-10: they lost games to Oral Roberts, Oklahoma and Nebraska before garnering a #10 seed in the NCAA Tournament. There’s also concern about the Tigers frontcourt — Laurence Bowers, Ricardo Ratcliffe, Justin Safford and Steve Moore –– regarding their ability to contain the behemoths that face them in the Big 12. Any team that takes care of the basketball, keeps the action in the halfcourt and boasts legitimate scoring big men can negate Mike Anderson’s chaotic full-court press and take the Tigers out of their comfort zone. The prized recruit of Anderson’s class, 6’8 power forward Tony Mitchell out of Texas, is dealing with eligibility concerns and hopes to join Missouri in time for the bulk of Big 12 play, but that proposition is in serious jeopardy.

Underrated at #16 if: people underestimate the ability of Anderson to get the most out of his team. He’s positively giddy about the prospects of this year’s roster. There’s scoring punch on the outside with Kim English and Marcus Denmon, a dynamic point guard duo with Mike Dixon and Paul Pressey and plenty of candidates to thrust themselves into stardom in the frontcourt, especially Ratcliffe, the ultra-talent top junior college recruit. The Tigers full-court press keeps them in any game against any opponent if they’re able to force turnovers and impose their will. Anderson has the speed, versatility and athleticism to pressure opponents into oblivion. English is a phenomenal scorer and potential all-conference performer. If he develops more of a well-rounded game and improves efficiency, Anderson also boasts a go-to scorer when the Tigers need a clutch bucket.

Team #3: North Carolina (Preseason Rankings: #6, #9, #12, #14, #14)

Read the rest of this entry »

In addition to our ongoing RTC Interview series there are plenty of other interviews going on across the country and as a way to get you ready for the season and into the minds of the coaches and players we will be bringing you a few of those interviews each week. If you know of any interviews that should be included in the next installment, please send them to rushthecourt@gmail.com.

• ACC Media Day Chat – ESPN with an interesting idea of having various coaches and players from the ACC stop by and answer user-submitted questions.
• Q & A with Vernon Macklin – A personal look at the Florida senior center where he talks about stealing Erving Walker‘s car and scooter and also mentions playing on a four-on-four team with Chandler Parson, Nolan Smith, and Shelvin Mack that went undefeated at a LeBron James camp this summer.
• One-On-Two with Kyle Singler and Nolan Smith – A banal interview with fairly boring answers from the two Duke co-captains. The only somewhat interesting thing is when Singler is asked about his favorite artists and he lists David Garibaldi and Salvador Dali (an artist, but probably not the type that the interviewer expected) as well as Tupac (not the answer that anybody expected from Singler). We also might raise an issue with Smith who lists Jennifer Hudson as his favorite singer “especially when she sang ‘One Shining Moment'” unless he is referring to the fact that his team was celebrating when it was being played.
• David Glenn Chats With Chris Collins – Has a link to a radio interview of the Duke assistant coach where he talks about the whirlwind off-season including the World Championships in Turkey, Kyrie Irving, Seth Curry, and Coach K‘s legacy.
• Pullen his weight at K-State – Jeff Goodman talks to Jacob Pullen, the Kansas State star, about the upcoming season. A solid interview and since we are friends with Jeff we’ll assume that it was his editor that came up with the title.
• Selby speaks out – Goodman stops by Kansas where he talks to Josh Selby about being stuck in NCAA eligibility limbo. Read the rest of this entry »

1. Yesterday was ACC and Big East Media Days, and there were no major surprises coming out of either, unless you count some buffoon giving North Carolina a #1 vote in the ACC over Duke a surprise (more like insanity, but whatev).  The Devils received 61 of 62 first-place votes in the ACC, while Pittsburgh received 12 of 16 first-place votes (from the coaches) in the Big East (Syracuse with two, Villanova and St. John’s received the others).  The preseason all-conference team went like so: ACC — Malcolm Delaney (Virginia Tech), Kyle Singler (Duke), Nolan Smith (Duke), Tracy Smith (NC State), Chris Singleton (Florida State); Big East — Austin Freeman (Georgetown), Kemba Walker (Connecticut), Ashton Gibbs (Pittsburgh), Jeremy Hazell (Seton Hall), Corey Fisher (Villanova), Kevin Jones (West Virginia).  ACC writers will regret leaving UNC’s Harrison Barnes off that team around mid-December, guaranteed.
2. At said Big East Media Day in NYC, Louisville coach Rick Pitino chose the opportunity to announce that he would no longer be doing his weekly television show on WHAS-TV.  It’s no secret in the River City that Pitino was unhappy about the channel’s coverage of the Karen Sypher trial over the summer, so this may be his way of expressing his disdain.  Pitino scoffed at that suggestion, pointing out that he still plans on talking to the local newspaper this season even though he was unhappy with their coverage as well.  Nevermind that the Courier-Journal is the only newspaper of record in the Louisville area, while there are multiple local television channels there.  We’re sure that has nothing at all to do with the decision.
3. Some injury news:  Virginia’s Sammy Zeglinski will miss at least eight weeks after Tuesday surgery to his knee to repair some cartilage damage.  Assuming he can get back quickly, the best-case scenario might be having the junior guard back at 100% for ACC play in early January.  Steve Lavin got some bad news with the word that senior forward Justin Burrell broke his hand in a practice, putting St. John’s in a precarious spot in the frontcourt for the next month or so.  As for Robbie Hummel, he told the assembled media on Wednesday that he plans on coming back next year better than ever — let’s hope that’s the case.
4. Luke Winn analyzes how Purdue will cope with the loss of Hummel, which at this point could be as much of a mental hurdle as a physical one. Fanhouse’s Matt Snyder gives a reasoned analysis as to why he’s dropping Purdue from preseason #2 down to #10 and thinks that the Boilermakers will still be a factor in the Big Ten race.  Can’t say we disagree — after all, Purdue is used to playing without Hummel by now.  He missed parts of his sophomore season and junior season due to injuries, yet the Boilers still made it to the Sweet Sixteen both years.  For anyone to seriously sell this team short really isn’t paying attention to how this game tends to work.  They’re not a Final Four favorite anymore, but they’re most definitely a contender.
5. Jim Calhoun: “I am not a crook.”  Or, that’s what it sounds like as the venerable old UConn coach said yesterday that he was not going to be held responsible for anything other than “mistakes” that were made.  And over a thousand emails and text messages were made, so we’re not really feeling a lot of sympathy these days…

We’re now formally into the dog days of practice around the country, which means that we’re under three weeks away from the first games of the season in the 2kSports Coaches vs. Cancer Classic (beginning Nov. 8 at Pitt, Texas, Maryland and Illinois).  Our excitement is tempered somewhat by the fact that it’s still almost 80 degrees outside and it certainly doesn’t feel like the start of the season should be so close.  Yet it is.  Speaking of places that are hot, one entity that never sleeps on college basketball especially when there’s money to be made, is Las Vegas.  The sports books offer futures lines pretty much year-round, and although there’s only limited conclusions that should be drawn when analyzing these odds, keep in mind that the desert oasis didn’t arise from sand because they were in the business of losing money.  More often than not, they have a keen general awareness of the teams to hold and the teams to fold heading into the season.

Below are the current odds listed on The Greek as of Tuesday, October 19.  Some brief analysis follows the list.

Read the rest of this entry »

Zach Hayes is an RTC editor, contributor and bracketologist.

College basketball fans: get your calendars out. Over the next few Wednesdays until opening night arrives on November 8, we’ll unveil a portion of our 68 Can’t-Miss Games of 2010-11, a countdown of the matchups that you need to make sure to see this season. From the early season headliners to the best rivalries conference play has to offer, this list has you covered with the game, date, time (ET), network and a brief synopsis of what to expect. Remember, folks: this list doesn’t even include another eight to ten must-see early-season tournament games, for which we’ll have a separate post later this month.  Without further ado, here is the third installment  of the list — set your Tivos/DVRs now.

To see the #41-68 games on this list, click here.

#40. February 1 – Purdue at Wisconsin, 7 pm (ESPN) – This game, and truly Purdue’s Final Four hopes as a whole, were tempered when Robbie Hummel re-tore his ACL in the second drill of practice last Saturday, but this Big Ten grinder could still have serious implications. While the Badgers are nearly unbeatable at home since Bo Ryan took the helm, Matt Painter’s baby-turned-senior Boilers have had moderate success in the Kohl Center relative to other challengers. And despite the crippling blow that is Hummel’s injury, it’s not a death sentence for Painter and his team. Never underestimate the us-against-the-world mentality in college sports, that same attitude Purdue likely had when they stunned #8 Wisconsin as an unranked, unproven commodity three seasons ago. Facing a perennially overachieving Badgers team will be one of their stiffest challenges on the road towards convincing the doubters yet again.

#39. February 7 – Pittsburgh at West Virginia, 7 pm (ESPN) – Ah, yes. The Backyard Brawl: Hoops Edition. The hatred among these two factions are as deep-seated and emotional as any in the Big East. One thing we know for certain about Bob Huggins’ team post-Final Four is that Kevin Jones should be up to the task of taking over the alpha dog role. If the two-headed point guard monster of Darryl Bryant and Joe Mazzulla can provide more punch offensively, Deniz Kilici can continue to develop into a post presence and freshmen Noah Cottrill and Kevin Noreen are able to contribute immediately, Huggins could have another tough-minded contender on his hands. They’ll need a team effort to down a Pitt squad that returns four starters and has realistic expectations of reaching the school’s first Final Four since the FDR administration.

The Backyard Brawl Went 3-OT Last Year

#38. December 9 – Georgetown at Temple, 9 pm (ESPN2) – Here’s a non-conference clash that may float a bit under the radar. With a top-four Big East team traveling to the preseason Atlantic 10 favorite, this game deserves serious national attention. Contrary to their storied history of producing legendary paint patrollers, the Hoyas will be as perimeter-oriented as ever this season led by the three-headed tandem of Chris Wright (had a strong summer on the USA Select Team), Austin Freeman (this writer’s preseason Big East POY) and the tremendously underrated Jason Clark. With sharpshooting Juan Fernandez and Ramone Moore, the Owls have some firepower of their own. To avoid defeat, Georgetown needs Julian Vaughn to contain double-double machine Lavoy Allen on the low block.

#37. November 16 – Virginia Tech at Kansas State, 4 pm (ESPN) – One of the highlights of ESPN’s Tip-Off Marathon is a late afternoon matinee pitting two schools with goals of playing on the NCAA Tournament’s second weekend. Despite injuries hurting their frontcourt depth, the Hokies’ Big Three — Malcolm Delaney, Jeff Allen and Dorenzo Hudson — have remained intact and 100% healthy heading into practice. The best head-to-head matchup of the entire day may be the Delaney-Jacob Pullen bout at point guard. Play that to a wash and the Wildcats should be able to protect the Octagon of Doom on this afternoon, especially if the reports of Florida International transfer Freddy Asprilla being a potential difference maker in the post are true. Martin also boasts Jamar Samuels, Curtis Kelly and Wally Judge, all integral weapons in a physical, tough, long frontcourt.

VT Has Played Well in Cameron: Will the Octagon Rattle Them?

#36. January 17 – Kansas at Baylor, 9:30 pm (ESPN) – The Jayhawks are a bit of a wild card this season. It’s a credit to Bill Self and the depth he’s assembled that the Jayhawks are even discussed as a potential top ten team after losing Sherron Collins, Xavier Henry and Cole Aldrich. A trip to Waco to face an uber-athletic Bears squad would be challenging for even Self’s team of a year ago. Most expect Marcus Morris to make the leap to all-Big 12 contention, but the length of Perry Jones and Quincy Acy could make this the most difficult matchup of his season. As a result, this clash could come down to guard play, where the Bears LaceDarius Dunn (domestic violence arrest) and the Jayhawks Josh Selby (eligibility) both face question marks regarding their availability. My best guess is that those two all-world talents will be on the floor earlier than January 17.

Read the rest of this entry »

1. It was an eventful weekend across the college basketball landscape as programs began officially practicing on Friday night with spirited Midnight Madness celebrations ranging from Duke’s banner unfurling to Michigan State’s astronaut theme to Pepperdine’s For Whom the (Keion) Bell Tolls…  in case you were busy with football and/or the MLB playoffs this weekend, be sure to check out our BGTD: Midnight Madness Edition from Friday night as well as our postmortem of highlights we posted on Sunday.  And believe it or not, we’re only twenty-one days from game action, folks.
2. Like everyone else, we were extremely sad to hear that Purdue’s Robbie Hummel had once again ruptured his ACL, an injury that will leave him on the shelf this season.  You can really feel the pain in Jeff Goodman’s article over the weekend where he discusses just how unfair it is that a great kid such as Hummel seems to have such crappy luck.  For Purdue fans, this is also devastating — the Boilermakers rallied after Hummel’s late February injury last year to sneak into the Sweet Sixteen, but even with the experience of playing without him and E’Twaun Moore and JaJuan Johnson returning, we just can’t see a Final Four run in this squad.  Hummel will have one more year to play college basketball in 2011-12, but he’ll return to a team gutted by the graduation of those two stars and although hope springs eternal, we have a feeling that these couple of years will ultimately represent unfortunate missed opportunities for Matt Painter and his program.
3. Speaking of Goodman, here’s his preseason Top 25 (keep in mind Purdue at #2 was prior to Hummel’s injury); here’s Mike DeCourcy’s at Sporting News; and here’s Gary Parrish’s over at CBS Sports.
4. Seth Davis checks in with his 10 Burning Questions to start the new season, a great read as usual.  Unfortunately, we already know the answer to the second half of #2, but he brings up a good point about Duke managing to duck much of the ubiquitous hatred last season largely because most pundits (and the public) didn’t start taking the Blue Devils seriously as a title contender until the very end of the season.
5. Friday was Midnight Madness at most places, but it was also the date of UConn and Jim Calhoun’s hearing in Indy with the NCAA Infractions Committee.  Calhoun reported that the meeting took thirteen hours, but he provided no additional details as to its substance (although a 13-hour meeting is no joke).  The NCAA is expected to make a ruling on this issue by December.  Let’s hope for Husky fans that their season is generally going well by then; otherwise, it could be a particularly cold winter in Storrs.