Kevin Doyle is an RTC contributor.

Navigating the world of mid-major basketball is a daunting task for not only the average fan, but any college hoops fan. There are numerous smaller conferences and teams throughout the nation that receive little if any media coverage; most of these conferences are a complete mystery when sifting through who the dominant teams are come tournament time. I realize it is hard to get excited about a Colgate vs. Army game on a Wednesday night in January at Cotterell Court in Hamilton, NY, but there are certain years where a team from a smaller conference—like the Patriot League, for example—comes out of nowhere and catches the entire nation by surprise (see: Cornell in 2009-10). In recent years, however, many of these mid-majors have proven to be not so “mid” after all—they are often every bit as strong as the perennial powers throughout the nation. In writing my weekly column, The Other 26, I hope to shed some much-needed light on those teams from the non-BCS conferences.  If North Carolina happens to be your team, then you will obviously follow the Tar Heels, the teams who comprise the ACC, and some of the other BCS teams. If you do not have a particular team to follow, then you will most likely strictly pay attention to the “big boys”—the teams who play in the six major conferences (ACC, Big East, Big Ten, Big 12, Pac-10 and SEC). Yet, there are still 26 other conferences out there (plus the Independent teams) who deserve some attention too. Here at Rush the Court this season, I hope to steer you through the complex world of mid-major hoops each and every Friday.

American Loves Seeing These Schools Succeed in March

Before delving into some of the most impressive mid-major squads, players, and conferences, it is imperative that I answer a question that will be frequently asked: “What classifies a team as a mid-major?” Kyle Whelliston, the college basketball guru for mid-major teams and founder/author of midmajority.com, is a reliable and accurate source when discussing mid-major hoops; he may have put it best when deciphering what classifies a conference that way. Whelliston uses  what he calls the “Red Line” to distinguish what conferences are considered are mids, and what ones are not. The red line divides those whose teams have an average annual athletic budget of more than $20 million and those below that threshold. Consequently, there are eight conferences that he classifies as “major”—the aforementioned six conferences plus the Mountain West and Conference USA, while he refers to the remaining conferences as mid-majors.

Even with Whelliston’s commonsense definition of a mid-major, there are still other definitions to classify the non-BCS schools. Everyone has an opinion on this.   To some, any team that lies outside of the aforementioned six major conferences is deemed a mid-major. For others, the basketball emergence of conferences such as the Atlantic 10, Mountain West and Conference USA has catapulted them to major status. Others believe that if a conference averages less than two bids to the NCAA Tournament over a period of time (a decade? a generation?), then they should be categorized as a mid-major. Still others think that a mid-major is any team that plays in an run-down arena where there isn’t a light show while introducing the home team’s starting lineups.

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Your Watercooler Moment.  The Pac-10 is once again finding new ways to embarrass itself.  After what was arguably the league’s worst basketball season in decades in 2009-10, it seemed as if the western teams had perhaps turned a corner with a few more NCAA-caliber teams this year including the mothership program, UCLA.  Coming into Tuesday night, the league had managed to avoid the embarrassingly ugly losses that had plagued it in the pre-conference last year.  Then, Arizona State laid a foul 76-62 egg at the Pit versus New Mexico.  Ok, that’s not terrible — even though ASU is a team that you can reasonably expect Herb Sendek to have competing for an NCAA berth, the Lobos are talented and very tough to beat at home.  But tonight’s games once again exposed just how soft the underbelly of this league may be.  First, USC got obliterated by Rider (yes, Rider) at home, 77-57.  Think about that for a minute and wonder how on earth such a successful athletic program could lose a home basketball game to Rider.  By twenty points!  Then, in a game reminiscent of last year by winner and loser only, Oregon State traveled to Seattle and lost to the Redhawks again, this time 83-80.  At least it wasn’t by 51 points this time around, but a loss to an Independent is still unacceptable for a team in a  league with the resources that the Pac-10 has available.  There will be a point in the very near future where Pac-10 coaches will need to realize that talking about NBA Draft losses in 2008 and 2009 no longer hold water, and that if they want to cease being held up as the national hoops laughingstock, then they need to recruit players who will be leaving early in 2012 and 2013.  The same old excuses for these kinds of non-conference losses are getting tiresome.  (aside: word-up to Cameron Dollar and his Seattle program — considering its lack of league affiliation and transition to D1, he’s doing a great job there).

Approval Rating Also Dropping (S-T/J. Bates)

Tonight’s Quick Hits…

• Kemba Walker’s 42.  The UConn point guard put his team on his back with 42/8/3 assts in a performance that makes you wonder why he hasn’t been able to put it all together yet in his career.  He blew his old career-high of 29 out of the water, and even hit four threes on the night, a total he’s only reached one other time as a Husky.  It worries us a little bit that Walker seems to be the entire offense, but he might just be good enough to win a few games on his own this year.
• Tobias Harris.  In a game that UT probably would have lost a week ago, the Vols gutted through a very tough game against Missouri State despite losing the battle of the boards and only hitting 64% from the line.  Tobias Harris is quietly putting together an impressive start to the season, going for 16/7 on 60% shooting in UT’s first three games.  He may not get tested Wednesday night by VCU’s front line in the PNIT semis, but either UCLA (Nelson, Smith, Honeycutt) or Villanova (Yarou, Pena) will be a formidable challenge for the 6’8 rookie.
• Tim Abromaitis.  The Notre Dame forward had a near triple-double (21/10/7 assts) tonight in a blowout win against Chicago State.  Between he and Ben Hansbrough, the Irish are capable of putting some points on the board.
• Perfect Game.  Iowa State’s Scott Christopherson put up thirteen shots tonight and all thirteen hit the bottom of the net (11-11 FG, 2-2 FT for 29 pts).  This guy has been all over the place this season.  In his first game, he went 1-10 from the floor for five points; in the next game he was 6-11 for fifteen points; tonight he threw a perfect game.  We’re not sure what he has in mind for the next game, but we’re pretty sure it will be nothing like the previous one.
• Ole Miss & Nick Williams.  The Indiana transfer dropped 21/6 in his second game back in action against Murray State tonight, but what was more impressive was the relative ease with which the Rebels handled the NCAA-worthy Racers.  Even though the game looked like it was shot in daguerrotype in front of about twelve fans, Ole Miss looked like a much stronger team.

…and Misses.

• Memphis.  Josh Pastner has proven he can recruit with anybody in the game.  The question now is whether he can coach at that same elite level.  As exhibited by the continuing problems and ultimate dismissal of Jelan Kendrick last weekend, coaching talent often has just as much to do with managing egos as it does drawing up plays.  When we hear a player like star freshman Will Barton (22/8/3 stls) say that he relishes “when things are falling apart or we’re losing” so that he can “take over the game,” we wonder if there are more problems on the horizon.  Memphis fell behind to Northwestern State midway through the second half before pulling away and winning 94-79 tonight.
• The Mountain Broadcast Production Quality for the BYU-Utah State Game.  See TOTD, below.
• Alcorn State.  Down 42 points at the half (59-17) is just unacceptable, we don’t care who you’re playing.  Purdue is good, but they’re not the Lakers.
• Letdown, Much? Two days after a program-defining win against local rival Georgia Tech, Kennesaw State turned around and dropped its first game of the season to Chattanooga, 73-69.  Of course, avoiding letdowns like this is part of the maturation process.
• Air Force.  The Falcons may have hit a new low with its overtime loss tonight to Colorado… College, 60-57.  As in, the Division III team, not the Buffaloes featuring two all-Big 12 players.

Dunk of the Night.  This was the Sportscenter top play of the night, so we were able to find a clip of it…  Marquette’s Darius-Johnson Odom says hello.

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***** – quit your job and divorce your wife if that’s what it takes to watch this game live
**** – best watched live, but if you must, tivo and watch it tonight as soon as you get home
*** – set your tivo but make sure you watch it later
** – set your tivo but we’ll forgive you if it stays in the queue until 2013
* – don’t waste bandwidth (yours or the tivo’s) of any kind on this game

Brian Otskey is an RTC contributor.

The college basketball world can relax a bit tonight after a full day of hoops yesterday. The action picks up in full force again on Thursday and Friday after two fairly interesting games this evening. All times eastern.

Murray State @ Mississippi – 8 pm on ESPN3.com/ESPN FullCourt (***)

The Racers of Murray State knocked off Vanderbilt in a memorable first round NCAA Tournament game last season so Mississippi better be on full alert tonight. Murray State is being talked about again as a possible mid-major surprise again in the tournament and why not? They return five of their seven top scorers from last year’s team that won 31 games and the Ohio Valley Conference. Murray State only lost by two to national runner-up Butler, certainly an impressive showing for a #13 seed. They also played a good California team tight on the road, falling by only five in their season opener last year. They are coming off a 50-39 victory over East Tennessee State on Monday night in which they held the Buccaneers to 33% from the floor and 10% from three. B.J. Jenkins led all scorers with 14 points and shot 3-4 from deep. The Rebels are 1-0 though they struggled a bit with Arkansas State in their season opener. Star senior Chris Warren is back and hopes to lead Ole Miss to the NCAA Tournament for the first time since 2002. Gone from last year’s team, however, are Terrico White, Eniel Polynice and Murphy Holloway. Those three combined to average 34/16/6 for Andy Kennedy last season so players like Zach Graham and Terrance Henry are going to have to step into primary roles for the Rebels this year. Warren had to will his team to victory the other night by scoring 20 of his 26 points after halftime as Ole Miss was down eight at the break. Mississippi is not a particularly good defensive team while Murray State is just that. On offense it’s quite the opposite as Murray struggles to score and the Rebels rank #29 in offensive efficiency. Something has to give tonight and usually (but not always) defense wins out. Ole Miss is going to have to control the boards and minimize turnovers in order to win. The Racers were outrebounded by ETSU and generally are not that good on the glass. The Rebels need to exploit that advantage in order to create more possessions and therefore more opportunities to score. Conversely, Murray excels at creating turnovers which will get them some extra possessions that they may lose in the rebounding battle. The Racers were #16 in turnover percentage last year and currently lead the nation in that category so far this season. This game figures to be very close as the teams are opposites of each other and will try to go after each other’s weaknesses. Mississippi prefers to play with a fairly quick pace while Murray is content with a slow, grinding game. Whichever team imposes their style for the majority of the game stands a good chance of winning. We just might pick Murray State to come up with a nice road victory (and RPI booster) this evening.

Utah State @ BYU – 9 pm on The Mtn. (Mountain West Sports Network) (***)

This Game, Won by USU Last Year, is Always a War

If you look at the statistics on Ken Pomeroy’s site from last season, these two teams were remarkably similar. They were two of the top three 3-point shooting teams in the entire country last year and both were in the top 12 in effective field goal percentage as well. BYU also led the nation in free throw shooting while Utah State wasn’t far behind, ranking #12. Dave Rose leads his BYU team into another season of high expectations behind do-it-all player Jimmer Fredette. Fredette averaged 22 PPG last season leading the Cougars to a thrilling first round win over Florida in the NCAA Tournament. Key players Jackson Emery and Noah Hartsock also return for the men from Provo, Utah. The Aggies return two of their best players as well in Tai Wesley and Pooh Williams. Each team is 1-0 on the young season but Utah State struggled against another in-state rival over the weekend, Weber State. It is always difficult to win at the Marriott Center as the crowd is about as raucous as it gets in college basketball. They’ll most certainly be up and ready for this battle for the state of Utah. These two teams have played 226 times with BYU holding a 135-91 edge. However, Utah State won the last meeting on its home floor in Logan. Trying to contain Fredette will be paramount for the Aggies and coach Stew Morrill but hardly any team has been able to do that recently. Utah State did hold him to 5-15 shooting last year but he still managed to score 19 points. Expect a lot of threes to go up and to be made in this game tonight, though each team struggled mightily from the arc in their first game. When a lot of threes are attempted, long rebounds often result. BYU is not a good offensive rebounding team because of that so if Utah State can control the defensive boards they will have many more opportunities to score. The keys for the Aggies in last year’s win were getting to the line (+10 points there) and rebounding (+6). Everything else was fairly even and USU won by ten points, the margin from the foul line. BYU is favored at home, though only by six and a half points. We expect this to be a close game for 30 minutes with the Cougars gradually pulling away from the Aggies down the stretch. That isn’t to say Utah State can’t win (they certainly can), but winning on the road at BYU is something that rarely happens.

Game #15.  BYU has graciously allowed RTC Live into the hostile environs of the Marriott Center tonight.  The school has some restrictions as to how we relate and transmit information — rules which we plan to abide by — so there will be no live-blog this evening, but instead we will have our correspondent in the building periodically updating us from the game with his analysis and thoughts below.

Pregame: Utah State versus BYU has become the premier rivalry in the state of Utah and one of the best rivalries in the country. BYU has Jimmer Fredette, and he is really good at basketball. Fredette is a preseason first-team AP All-American, and he averaged over 22 points a game last season. His backcourt running mate Jackson Emery isn’t so bad either. Emery is deadly from long range and plays great defense as well, racking up a school-record 91 steals last season. Utah State will counter with Tai Wesley and a strong inside game. Wesley has a score to settle with the Cougars. He was Mr. Basketball for the state of Utah while starring at Provo High School, which is literally across the street from BYU’s Marriott Center, and his brother Mekeli also played for the Cougars. Despite all of that, Tai Wesley was overlooked by the Cougars, and because of a lapse in the series this will mark Wesley’s only chance to win a game in Provo during his career.  Last year RTC Live was in Logan for this matchup when the Aggies walked away with 72-62 victory in Logan. BYU doesn’t allow live-blogging during events on their campus so there will be no traditional RTC Live for this game, but we will post a short update during media timeouts in accordance with school policy.  If there’s something in particular you’d like to know about, please leave a comment below and we’ll pass it along. Join us for some commentary and insightful analysis this evening (as much as we can give)!

15:59.  BYU 5, USU4. Big time college basketball atmosphere here in Provo. Tai Wesley has USU’s four points but he’s also picked up two fouls. Utah State has the advantage in the paint, but without Wesley we will have to see if they can exploit it. Brockeith Pane has drawn the unenviable assignment of guarding BYU’s Jimmer Fredette. BYU looks to have the advantage on the perimeter, Fredette has four points already.

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After opening with four games apiece on Monday and Wednesday night, college basketball really starts to pick up this evening with 16 of the top 25 teams in action including Georgetown traveling to play a tough Old Dominion team. By Sunday night, 24 of the top 25 teams will have played with Missouri being the lone exception, as they do not play their first game until November 18th. Even though there are only a few games that I would deem particularly compelling in isolation it will be interesting to see how the new pieces on these teams work with the returning parts.

We will have more about each day’s game with our Set Your Tivo feature, but in addition to those games you can watch on TV, we will also be coming to you courtside from nine games on RTC Live this weekend. Check back throughout the weekend for more (somewhat) instant analysis and join us on RTC Live for action from across the nation.

Friday

• Boston University at Northeastern, 7 PM – One of the early battles of Boston will occur in Matthews Arena as the Terriers come to play the Huskies, who will be significantly weaker this year after losing four of their top five scorers. Chaisson Allen and the Huskies will be tested against a promising Terrier team led by John Holland, the leading scorer in America East, who has support from a team that includes four transfers.
• East Tennessee State at #10 Kentucky, 7 PM on Big Blue Sports and ESPN Full Court – This game will be interesting if only for the reaction of the Wildcats and their fans a day after learning that Enes Kanter, whom many said would be the key to their season, would never play in a Wildcat uniform. On the other sideline, the Buccaneers will be without Tommy Hubbard, their leading scorer and rebounder. Ok, technically Hubbard will be on the sideline, but you get my point…
• Cornell at Albany, 7:30 PM – While the Great Danes should be improved with Tim Ambrose returning for his senior season, most of the college basketball world will be focused on the Big Red, who lost eight seniors, including Ryan Whitman, Louis Dale, and Jeff Foote along with their coach Steve Donahue, who headed to Boston College. New coach Bill Courtney will be relying on Chris Wroblewski as one of the few known elements of his team to help guide the Big Red in the early season while they try to establish a new identity.

Saturday

• North Florida at #5 Pittsburgh, 4 PM on The Big East Network and ESPN Full Court – We aren’t expecting this to be a particularly competitive game, but it will be worth following to see the co-favorites in the Big East (along with Villanova and Syracuse). The Panthers have one of the best backcourts in America with Ashton Gibbs, Brad Wanamaker, and Gilbert Brown, but the success of the team could well depend on the interior play of Gary McGhee, who has been quiet so far this season.
• Harvard at George Mason, 4 PM – Jeremy Lin is gone, but Tommy Amaker returns with a solid squad–led by Kyle Casey and Keith Wright–that is good enough to win the school’s first Ivy League title. [Ed. Note: The Crimson are the only historic Division 1 program to have never won a league championship. And the answer is no, we do not count schools that joined recently in the discussion.] They will have their hands full, however, as they travel down to Fairfax, Virginia to take on Jim Larranaga‘s squad that is led by Cam Long and Ryan Pearson and could very easily end up winning the CAA.
• #23 San Diego State at Long Beach State, 7 PM – This game should be all about the Aztecs who return all five starters from a team that challenged Tennessee in a close game in the 1st round of the NCAA Tournament last March. The Aztecs, who are led by sophomore sensation Kawhi Leonard, should challenge BYU for the Mountain West title this season, but Steve Fisher has higher aspirations for what’s certainly a Sweet 16-level team. Look for Casper White to make his mark for the 49ers, but the Aztecs should win this one fairly easily.
• Weber State at Utah State, 9:05 PM – An early season Bracket Buster match-up that might be the most interesting game of the weekend. The Wildcats will have the best player on the court in Damian Lillard, projected as a potential first round pick in 2012, but they will have to travel to Logan to take on a Aggie team that returns four of five starters but will really miss Jared Quayle as they have to break in a new point guard against Lillard.

Sunday

• Cornell at Seton Hall, Noon on The Big East Network and ESPN Full Court – Their second game of the weekend should be significantly more challenging for the Big Red as they travel to play a Pirate team that has a new coach in Kevin Willard and returns two stars in Jeremy Hazell and Herb Pope. We know what to expect from Hazell (shooting, lots of shooting), but we aren’t sure what to expect from Pope who underwent cardiac surgery in the off-season to repair a congenital abnormality. Pope looked pretty good in some exhibition games, but we expect it will be a while before he gets back to the level where he was last year. A year ago, the Pirates won a tight game over the Big Red on the road. Don’t expect this year to be as close.
• Princeton at #1 Duke, 5 PM on ESPNU – That’s right. We will be courtside for the opening game of Duke’s title defense. Nothing against the Tigers, but this should be one of those 40-50 point blowouts. Still, we will be interested to see how Kyrie Irving and Seth Curry fit into an already loaded perimeter attack for the Blue Devils that features Nolan Smith and Kyle Singler.

Andrew Murawa is the RTC correspondent for the Pac-10 and Mountain West Conferences and an occasional contributor.

To read the entire In Their Words series, click here.

Part Eight: MARKETING

Over the summer, we’ve spent time hearing about some of the next big-name recruits on their way to college basketball: Jared Sullinger and Harrison Barnes, Anthony Davis and Michael Gilchrist. We’ve heard the big-time schools announce their high profile games on their upcoming schedules: Kentucky going to the Maui Invitational and visiting North Carolina, Michigan State hosting Texas and going to Duke. But for the vast majority of Division I programs, they’ve been flying under the radar. There are at present 73 teams that participate in basketball in the six BCS conferences, but there are 347 total programs in Division I. Of those other 274 programs, there are certainly quite a few big-name programs: last year’s national runner-up Butler comes to mind immediately, as does Gonzaga, Memphis and a handful of other schools in conferences like the Atlantic 10 and the Mountain West. But, we were also interested in how the other half (or really, how the other three-quarters) lives, so we spent some time talking to coaches, athletic directors and other people around the country affiliated with some of those other schools — those non-BCS schools, those “mid-majors” — and we asked them about how they recruit, how they create a schedule, how they market their programs, and quite a few other things. Over the next eight weeks, we’ll let them tell you their story, in their own words.

To begin, let me introduce and thank this week’s cast of characters:

• Andrew Roberts, Assistant Athletic Director for Sports Information, Arkansas-Pine Bluff – Roberts runs a tight ship at UAPB as the sole full-time member of the Sports Information Department.
• Eric Brown, Assistant Athletic Communications Directory, Liberty – Brown is a graduate of Liberty University and former sports editor at the student newspaper, the Liberty Champion.
• Chris Lang, Writer, Lynchburg News & Advance: Lang has been the beat writer for Liberty University since 2005 after having spent eight years as the Sports Editor at the Arizona Daily Sun in Flagstaff, Arizona.
• Jessica Dickson, Assistant Athletic Director for External Relations, UMKC – Dickson has been in her current position, where she oversees marketing and promotions for UMKC, for just over three years.
• Larry Williams, Athletic Director, Portland: Williams has been the AD at Portland for six years now following a five year stint as the head of licensing and product marketing at his alma mater Notre Dame. Williams was a two-time All-American offensive lineman with the Irish before starting 44 games in the NFL.
• Kevin Keys, Associate Athletic Director for External Operations, Liberty – Keys is a ’77 Liberty graduate who enters his sixth year back on campus in charge of Liberty’s licensing, promotions and marketing.
• Chris Caputo, Assistant Coach, George Mason – Caputo is entering his sixth season as an assistant coach for the Patriots after spending the previous three seasons as an administrative assistant and video coordinator under head coach Jim Larranaga.
• Eric Reveno, Head Coach, Portland – Reveno heads into his fifth season at Portland having turned around a program from a team that was 18-45 in his first two seasons to a team on the rise with a 40-24 record over the last two seasons. Reveno spent his previous nine seasons as an assistant at Stanford, his alma mater where he was a Pac-10 Conference All-Academic Team selection as a senior.

So far, in regards to marketing, we’ve touched on the differences in the size of athletic budgets and the size of the media markets between some rather disparate programs classified as mid-majors. But regardless of the size of the program or the size of the market, a big key for mid-major programs is to get consistent media coverage. Coverage from their local media not only can keep the program in the minds of their fans and keep them up to date, but it can also introduce the team to new fans. Not surprisingly, schools in smaller markets generally have an easier time of getting local media coverage.

Media Coverage, Especially at the Local Level, is Important

Andrew Roberts, Assistant Athletic Director for Sports Information, Arkansas-Pine Bluff : Arkansas Pine Bluff is in a unique situation, because we have a local newspaper, the Pine Bluff Commercial, that does an outstanding job of covering the UAPB athletic department top-to-bottom, all sports, they all receive excellent coverage in our local paper. And then, there is a paper in Little Rock, the Arkansas Democrat Gazette and they cover football and men’s basketball extensively throughout the year. They’ll assign us a beat writer and he’ll cover us. The coverage was great.

Eric Brown, Assistant Athletic Communications Directory, Liberty: Our main media affiliates would be our local TV station here in Lynchburg, WSET. They do a good job of covering us since they’re right here in our area, and then our local newspaper Lynchburg News & Advance, they’re real good also. They’ve got a beat writer that covers us all the time.

Chris Lang, Writer, Lynchburg News & Advance: With basketball, we’re trying to cover all the Big South road games this year, where in the past we had covered mostly just home games. We don’t do a ton with the out-of-conference road games, because honestly Liberty is very unlikely to win many of those. I mean, if they go out to Florida, what’s the point of us traveling down there to watch them lose by 35 points or something. We do try to treat it like it’s a big time program, it’s the one program that’s right in our city and our backyard. We cover Virginia, Virginia Tech as well, but they are both an hour, an hour and a half away. Liberty is a growing program, it’s grown a lot in the five years I’ve been here for sure, it’s grown big-time, so we try to treat it as such.

Brown: Outside of that, there’s not a whole lot that will cover us regularly. The thing is, Charlottesville’s not too far away, but they’re gonna be focused on UVA. Roanoke is close, but they’ll be focused on Virginia Tech. So we’re kind of always competing with them, or in their shadow a little bit, because we may not get looked at as much in those areas because the focus is on Virginia and Virginia Tech. We’ll have a few other outlets cover us from time-to-time based on what we’re doing, but mostly it is the TV station and the newspaper.

In larger markets, getting consistent media coverage can be much harder, but it does happen.

Jessica Dickson, Assistant Athletic Director for External Relations, UMKC: Surprisingly enough, we are extremely lucky with the media coverage we have. Blair Kerkhoff (Kansas City Star) is who covers us the most and he really does seem to see the importance and the value of promoting UMKC, because we are the only Division I basketball program in Kansas City. He does a great job covering us. Now, where maybe Kansas or Kansas State or Missouri, the three Big 12 schools closest to us, don’t need to pitch stories to the local newspaper or to the radio stations or TV stations, that’s the difference with us, we do need to give Blair a call and say “hey we’ve got this student-athlete with this great story, can we get you in touch with the coach to talk about it”. And we work around his schedule and absolutely understand that where we thought something would run this week, it might get bumped because of something else and run the following week. But beyond the print, our media partner as far as broadcasting is Sports Radio 810, a fabulous all-sports radio station here in Kansas City. They cover us wonderfully, not only is that the home of our men’s basketball games, but our color commentator is Steven St. John, who hosts the morning show for the station and he’s a UMKC grad and covers us really well. They include us in their SportsCenter update, when they’re talking about what’s going on in the city. If we’ve got a game coming up that night, they’ll make sure to plug us. Anytime that we’ve got a game coming up where we want to get one of our coaches on the air, they’re more than happy to get them on for an interview. And then we’re extremely lucky in Kansas City to have a 24-hour local sports TV station called Metro Sports, they’re owned by Time-Warner cable and that’s been our television home since we went Division I and they’ll televise 15-17 of our men’s and women’s basketball games, and we get our coaches out to the studio on a weekly basis to do shows from their studio. So, we, for a mid-major school, get fabulous media coverage, especially when compared with some other schools.

While local media coverage is very important, getting on national television on a semi-regular basis is a goal as well for many of these programs, not only as a way to get the university’s name and brand out there, but as a way to build awareness for potential recruits.

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Welcome to our RTC Impact Players series.  The braintrust has gone back and forth on this and we’ve finally settled on a group of sixty players throughout ten geographic regions of the country (five starters plus a sixth man) to represent the who and where of players you should be watching this season.  Seriously, if you haven’t seen every one of these players ball at least once by the end of February, then you need to figure out a way to get a better television package.  As always in a subjective analysis such as this, some of our decisions were difficult; many others were quite easy.  What we can say without reservation is that there is great talent in every corner of this nation of ours, and we’ll do our best to excavate it over the next five weeks in this series that will publish on Mondays and Thursdays.  Each time, we’ll also provide a list of some of the near-misses as well as the players we considered in each region, but as always, we welcome you guys, our faithful and very knowledgeable readers, to critique us in the comments.

You can find all previous RTC 2010-11 Impact Players posts here.

Northwest Region (UT, WY, MT, ID, AK, WA, OR, NorCal)

• Isaiah Thomas – Jr, G – Washington. For the Pac-10 favorite Huskies, it is the smallest guy on the floor who will have the biggest impact. In each of Isaiah Thomas’ two previous collegiate seasons in Seattle, he has been at best a secondary option. Two years ago it was Jon Brockman and Justin Dentmon who were the senior leaders (even though Thomas still led the team in scoring) and last year it was Quincy Pondexter. Nowadays, the 5’8 junior point guard is clearly the face of the program, a lightning-quick, high-flying, pint-sized lefty with a penchant for scoring, even over larger defenders. Thomas is a versatile offensive player, at his best with the ball in his hands and going to his left, but capable of being a scoring threat in all manner of situations.  He is not yet a great three-point shooter, but upped his average to a solid 33% as a sophomore and seems poised to push that number up a couple points again this season, a tool which could be deadly given his explosive first step and ability to finish with any number of acrobatic shots in and around the lane. Thomas also excels at drawing fouls and getting to the line, where he also upped his efficiency as a sophomore to 73%, a number upon which he should improve yet again. One offensive area where Thomas is still finding himself is in terms of getting the rest of his team involved. For instance, there was a stretch of three games at the start of the Pac-10 season last year where he handed out just one total assist. He picked things up in this area down the stretch and averaged two more assists per game in the last 14 games of the season than he did in the first 22, and not coincidentally, the Huskies were a better team over that span, posting an 11-3 record. With senior Venoy Overton and sophomore Abdul Gaddy also capable of running the point for the Huskies, Thomas does have the ability to play off the ball for head coach Lorenzo Romar, but Washington is just more dangerous when Thomas has the ball in his hands, and if he can continue to improve his playmaking skills while still maintaining his explosive scoring ability, everybody on the team will be better for it. Defensively, Thomas is excellent in the open court and away from the basket with his quick hands and feet, but, as is the case with anyone his size, he has been a defensive liability at times in the halfcourt game, a weakness somewhat mitigated by the Huskies’ use of aggressive pressure from Thomas and Overton to keep opponents from getting comfortable in a half-court set. And really, wherever Thomas is on the floor, his talent and ability make it difficult for any opponent to get too comfortable.

Thomas May be Small in Stature, But Not Talent

• Jeremy Green – Jr, G – Stanford. Last season the Stanford Cardinal were, by and large, a two-man gang. Green and Landry Fields were the only two players to score in double figures and between the two they accounted for almost 39 of Stanford’s average of 69 points per night. With Fields now plying his trade at the next level, the onus for the Stanford offense falls squarely on Green. Green came into last season with the reputation as a designated shooter, after knocking down over 45% of his threes as a freshman on his way to 6.4 points per game, and although he showed an increased proficiency off the bounce as a sophomore, it is still his shooting that opponents need to fear. With his minutes doubled last season, his production more than doubled as his scoring average jumped to 16.6 PPG nightly. In the process, he set a new school record for threes in a season with his 93 makes, and more than half of all his attempts, and makes, were from behind the arc. Green will be called on again to be a big scorer for Johnny Dawkins’ club, and he’ll need to show that he is capable of wearing a target on his back on a nightly basis and still succeeding. Despite Green’s increase in scoring as a sophomore, he did see his three-point percentage dip seven points to 38% last season, and minus Fields’ ability to create opportunities for teammates, Green could find matching last season’s efficiency more difficult. However, expect the Cardinal to run plenty of plays for him, running him off screens both with the ball and away from the ball, allowing him to find shots in both catch-and-shoot situations or even off the dribble. While Green is not an explosive athlete and isn’t often a threat to take the ball all the way to the rim, he is effective at using his dribble to find a spot from which to hit his jumper, although it would be nice to see him attack defenders more with an eye towards getting to the line; he only attempted 92 free throws last season, a shame for an 80-plus-percent shooter. Also, with the ball in his hands, Green doesn’t present much of the threat to the rest of the defenders on the court, as Green is ineffective at finding his teammates for open looks, notching just 25 assists all of last season. Green is a pretty good rebounder for a guard, grabbing 3.8 rebounds per game last season, while defensively, he is merely competent. With his running mate from last season now departed, Green is clearly the go-to guy on the Stanford offense, and he’ll need to show that he is capable of handling those duties, but the next step for the proven shooter is to find ways to get his teammates involved more often, and find ways to get himself to the charity stripe on a more regular basis.

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Zach Hayes is an RTC editor, contributor and bracketologist.

Bids per conference (auto bid listed first):

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Typically, the announcement of preseason All-Americans is something that we pass over, but when today’s list was announced it caught our eye. It appears that the Associated Press has decided to get with the 21st century and named Harrison Barnes as a 1st team preseason All-American making him the first freshman to receive the honor since the AP began bestowing the honor before the 1986-87 season. Although Barnes was technically the last man on the team with 17 out of 67 possible votes, by far the fewest of any member of the 1st team, it is remarkable that he achieved recognition that players such as Carmelo Anthony, Greg Oden, Kevin Durant, Michael Beasley, Derrick Rose, and John Wall never did. Still, Barnes, who like every other freshman, was left off the preseason Wooden Award list will have his work cut out for him trying to match the production of some of the most prolific freshman (many of whom made the final All-American team), but based on what we have heard out of Chapel Hill he might have a chance.

Barnes: The 1st AP Preseason All-American Ever

Here is the rest of the first team with the number of votes out of 67 possible votes that they received from the AP voters:

• Kyle Singler, Duke (65)
• Jacob Pullen, Kansas State (53)
• Jimmer Fredette, BYU (49)
• JaJuan Johnson, Purdue (46)
• Harrison Barnes, UNC (17)

Singler, the top vote-getter, is the lone returning AP preseason 1st team All-American although he was only honorable mention when the end-of-season picks were made last year. It is worth noting that none of the members (John Wall, Evan Turner, DeMarcus Cousins, Wesley Johnson, and Scottie Reynolds) from of last year’s All-American team returned to school and none of them were on the preseason All-American team from a year ago so keep that in mind although we have a feeling we will be seeing a few of this year’s preseason All-Americans on multiple All-American lists at the end of the season.

Andrew Murawa is the RTC correspondent for the Pac-10 and Mountain West Conferences and an occasional contributor

Predicted Order of Finish

1. San Diego State (13-3)
2. BYU (12-4)
3. New Mexico (11-5)
4. UNLV (11-5)
5. Colorado State (9-7)
6. Wyoming (6-10)
7. Utah (6-10)
8. TCU (3-13)
9. Air Force (1-15)

All-Conference Team (key stats from last season in parentheses)

• G: Jimmer Fredette, Sr, BYU (22.1 PPG, 4.7 APG)
• G: Dairese Gary, Sr, New Mexico (13.1 PPG, 3.9 APG)
• G: Tre’Von Willis, Sr, UNLV (17.2 PPG, 3.9 RPG)
• F: Afam Muojeke, Jr, Wyoming (16.8 PPG, 3.9 RPG)
• F: Kawhi Leonard, Soph, San Diego State (12.7 PPG, 9.9 RPG)

6th Man

Billy White, Sr, San Diego State (11.1 PPG, 4.3 RPG)

If you aren't already, get used to seeing and hearing about Jimmer Fredette.

Impact Newcomer

Drew Gordon, Jr, New Mexico – Gordon left UCLA midway through the Bruins awful season last year after never meshing with Ben Howland and his system, and as a result, he won’t be eligible for Steve Alford until after the first semester. But Gordon showed enough talent in his years in Westwood that he will be a welcome addition for what was an undersized Lobo team last season. However, Gordon did tear the meniscus in his right knee in mid-October and, although he is not expected to miss any game action, he may miss out on valuable practice time leading up to his expected December 17 debut.

What You Need to Know

• Best In The West? Given the Mountain West’s history as a contender for the title of the top non-BCS conference in the nation, and given that the Pac-10 is at its lowest point in memory, it’s quite possible that, at least for 2010-11, the MWC may be the best conference in the West. Last season, four MWC teams advanced to the NCAA Tournament, and in just over a decade of existence, only once has the MWC failed to place more than one team to the Big Dance (2000-01). However, major changes are afoot in the conference, as Utah and BYU, both consistently strong basketball forces, will be leaving for the Pac-10 and WCC, respectively. Boise State, Fresno State and Nevada will join the conference, but while those teams are capable of putting together strong seasons (Nevada, in particular, has  recent success on the court), they’ll be hard-pressed to replace the production of the two Utah schools.
• Familiar Faces: When you look around the conference this season, there will be a lot of veterans up and down the rosters, as 70% of the players that averaged more than five points per game last season return. Only Utah, of the nine conference teams, will look drastically different, as they lost two starters to graduation, a third starter to transfer, and five additional bench players to transfers as well. Bolstering the general experience around the league is a flood of incoming transfers: Drew Gordon and Emmanuel Negedu at New Mexico, Quintrell Thomas at UNLV, Hank Thorns at TCU, Wes Eikemeier at Colorado State and James Rahon at San Diego State. Not only will there be a lot of recognizable players on the court, there continues to be a lot of stability on the sidelines, as for the second consecutive year, every head coach in the MWC returns.
• Non-conference Boost: Last season seemed to mark the first year of a new era in non-conference scheduling in the MWC. After earning a reputation as a conference whose teams would play consistently tough games, they slipped out of the top 20 in non-conference strength of schedule for a stretch from the 2006-07 season through the 2008-09 season. However, last year, the MWC addressed this in several ways. First and foremost, their teams were able to go out and get games against Pac-10 and Big 12 competition, but they were also able to get their teams in some good early-season tournaments, and they began the MWC/MVC Challenge, guaranteeing every team in the conference a matchup with a team from the Missouri Valley. That MWC/MVC Challenge will continue (the two conferences signed a four-year agreement), as will the involvement of conference teams in early-season tournaments (for instance, New Mexico plays in the Las Vegas Classic, UNLV in the 76 Classic, Colorado State in the Cancun Governor’s Cup, BYU in the South Padre Island Classic, Utah in the Diamondhead Classic, Wyoming in the Cancun Classic and San Diego State in the CBE Classic – and yes, the people that run these tournaments need to consult a thesaurus for an alternative to “Classic”). Additionally, the tougher non-conference scheduling continues, with conference schools making trips to places like Spokane, Berkeley, Logan, Ann Arbor, El Paso, Dayton, Tulsa, Louisville and Kansas City over the course of the non-conference slate.

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