From Your Phone or TV? The Thanksgiving Hoops Conundrum
Posted by Adam Butler on November 21st, 2017It’s 2017 and Little League parents are having Twitter wars with the President. It’s also, perhaps, an inflection point in cord-cutting. For years now we have heard reports of ESPN losing subscribers in droves (although it has seemingly slowed some) while television itself has become a nebulous medium. What is TV if we watch it on our phones, tablets or otherwise? It’s a good question, I admit, but specifically and more immediately draws me to Arizona’s second round (remember, they played an opening round game in Tucson) Battle 4 Atlantis game on Wednesday. It’s the nation’s #2 team playing on a low-work, high-consumption day against a Power 5 school in a high-profile tournament. North Carolina State (the alluded to opponent) doesn’t necessarily project as anything special (12th in preseason ACC voting and 99th currently in KenPom). But the Wolfpack are Arizona’s first real test of the season and it’s going to be broadcast on ESPN3. You cannot watch this game explicitly on your TV. You can stream it through an app and smart TV functionality, watching the game with a slight streaming delay.
Of course, if everyone is delayed eight seconds, is it really a delay? Einstein’s theory of relativity aside, is this game being appropriately broadcast for our evolving consumption? Is it a sign of a national disinterest in college hoops? West Coast hoops? Perhaps I’m overreaching on the latter points but as this game was announced on ESPN3 — online only — many fans were upset. Arizona fans, specifically, felt slighted. More broadly, Pac-12 fans might use this to express continued dissatisfaction with the Pac-12 Networks and Larry Scott’s TV dealings.